About
Founded in 1954, BL is a franchise car dealer based in Reykjavík, Iceland selling BMW, MINI, Jaguar +8 more.
BL is a multi-brand authorized vehicle dealership established in 1954, representing 12 vehicle manufacturers including BMW, MINI, Jaguar, Land Rover, Renault, Nissan, Subaru, Hyundai, Dacia, and MG. The company operates multiple locations in the Reykjavik area and Garðabær, offering comprehensive services including new and used vehicle sales, financing, leasing, and parts supply. BL operates one of Iceland's most advanced workshops specializing in damage repairs, maintenance, and warranty services. The company maintains strict quality standards and manufacturer certifications for all represented brands. BL emphasizes professional service, employee training with international certifications, and community involvement. The dealership offers shuttle services for customers during vehicle service, apprenticeship programs in automotive trades, and comprehensive warranty support including roadside assistance for warranty-covered vehicles.
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What they sell
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Opening hours
- Monday
- 07:45 – 17:00
- Tuesday
- 07:45 – 17:00
- Wednesday
- 07:45 – 17:00
- Thursday
- 07:45 – 17:00
- Friday
- 07:45 – 17:00
- Saturday
- 12:00 – 16:00
